The Costello College of Business at George Mason University is an acknowledged center for global business research.
Faculty take a multidisciplinary approach, with the goal of ensuring that business can be a force for the greater good.
Faculty publish in leading business journals on wide-ranging global business issues, are cited by the press, and are actively engaged in making discoveries to address a wide set of societal and institutional challenges.
Impactful Scholarship
Three pillars define the real-world impact of Costello College of Business thought leadership:
Ensuring Global Futures
Safeguarding our planet and societies from the crises identified in the United Nations Sustainable Development Goals (SDGs). Recent highlights include:
- Are Electric Cars Really Green? mic.com
- CPG Can No Longer Afford to Harm the Planet AdWeek.com
- Supporting the Honey Bee to Make the World a Better Place School of Business News
- Embedding the SDGs into Business Education The PRME Blog
Digital Transformation of Work
Preparing global organizations and professionals for the massive technological changes that are reshaping business.
- Facilitating a Paradigm Shift: An Acquisition Playbook for the Information Age School of Business News
- As Offices Reopen, Hybrid Onsite and Remote Work Becomes Routine SHRM.org
- How to Manage Performance Evaluations in the Work-From-Home Era New York Times
- Employees Are Working An Extra Day In Unpaid Overtime Each Week Forbes.com
Entrepreneurship and Innovation
Fostering the creative problem-solving skills needed for success in an increasingly unpredictable world.
- Using Geospatial Technology to Promote Economic Development of Africa School of Business News
- Prince Harry isn't the first famous name in tech, but his role at S.F. startup is rare San Francisco Chronicle
- For $40/Month, Equinox's Variis App Is Now Accessible to All Well+Good
Costello College of Business Faculty Research
- June 24, 2021Using statistics, econometrics, and data mining techniques, School of Business faculty member Nirup Menon is hard at work trying to understand how unequal access to health care technology might be linked to unequal outcomes in health care.
- May 18, 2021Years spent engaging with consumers in the business world made School of Business Marketing faculty Niki Vlastara realize that how sustainability concepts and proposals were marketed significantly influenced how successful they became.
- April 12, 2021Yannis Bellos, associate professor for Information Systems and Operations Management, has been with George Mason University School of Business since 2012. His research interests sit at the intersection of sustainability and service operations, making him a perfect member of the Business for a Better World Center affiliate faculty team.
- June 5, 2020Information security is a critical part of every organization. However, it’s also expensive—a problem for executives deciding on funding allocation. Nirup Menon, professor and chair of information systems and operations management, along with coauthor Mikko Siponen, delved into the role personality plays in determining how executives react to information security costs.
- May 26, 2020“Blockchain is a kind of distributed ledger that could change how business activities are organized,” says Jiasun Li, assistant professor of finance. “It essentially provides an alternative way for economic activities to be conducted.”
- May 21, 2020Ioannis Bellos, associate professor of information systems and operations management, began researching service design as a PhD student at Georgia Tech.
- May 5, 2020User reviews often comprise two parts, the starred rating and the review. Jingyuan Yang, assistant professor of information systems and operations management, noticed a problem in that system.
- April 22, 2020To overcome potential racial bias, physicians should use digitized protocols when making decisions about patient care, according to a research paper co-written by Brad Greenwood, an associate professor of Information Systems and Operations Management in George Mason University’s School of Business.
- April 15, 2020“We all approach the world with knowledge that is infused by our own values,” says Matthew Cronin, co-author (with Laurie R. Weingart) of the research study Conflict Across Representational Gaps: Threats to and Opportunities for Improved Communication.
- November 15, 2019In his research, Hang Ren, an assistant professor of information systems and operations management, is investigating whether a 2012 federal regulation called the Hospital Readmissions Reduction Program (HRRP)—intended to improve patient care in hospitals by targeting readmissions for six targeted diagnoses or treatments—is fundamentally flawed in reducing readmissions or improving patient care.
- November 4, 2019Brett Josephson, assistant professor of marketing, has studied government contracting since he was a PhD student. In recently published research, Josephson—together with Ju-Yeon Lee, assistant professor of marketing at Iowa State University, and Babu John Mariadoss and Jean Lynn Johnson, associate professors of marketing at Washington State University—recommended that companies focus on specialization.