The Costello College of Business at George Mason University is an acknowledged center for global business research.
Faculty take a multidisciplinary approach, with the goal of ensuring that business can be a force for the greater good.
Faculty publish in leading business journals on wide-ranging global business issues, are cited by the press, and are actively engaged in making discoveries to address a wide set of societal and institutional challenges.
Impactful Scholarship
Three pillars define the real-world impact of Costello College of Business thought leadership:
Ensuring Global Futures
Safeguarding our planet and societies from the crises identified in the United Nations Sustainable Development Goals (SDGs). Recent highlights include:
- Are Electric Cars Really Green? mic.com
- CPG Can No Longer Afford to Harm the Planet AdWeek.com
- Supporting the Honey Bee to Make the World a Better Place School of Business News
- Embedding the SDGs into Business Education The PRME Blog
Digital Transformation of Work
Preparing global organizations and professionals for the massive technological changes that are reshaping business.
- Facilitating a Paradigm Shift: An Acquisition Playbook for the Information Age School of Business News
- As Offices Reopen, Hybrid Onsite and Remote Work Becomes Routine SHRM.org
- How to Manage Performance Evaluations in the Work-From-Home Era New York Times
- Employees Are Working An Extra Day In Unpaid Overtime Each Week Forbes.com
Entrepreneurship and Innovation
Fostering the creative problem-solving skills needed for success in an increasingly unpredictable world.
- Using Geospatial Technology to Promote Economic Development of Africa School of Business News
- Prince Harry isn't the first famous name in tech, but his role at S.F. startup is rare San Francisco Chronicle
- For $40/Month, Equinox's Variis App Is Now Accessible to All Well+Good
Costello College of Business Faculty Research
- February 10, 2022Despite the software industry’s rapid growth and deep pockets, tech companies are still engaged in bare-knuckles battle with cybercriminals. Nirup Menon and Pallab Sanyal's recent research confirms the existence of a willingness-to-pay (WTP) dilemma.
- February 8, 2022Managerial overconfidence is a serious risk that has drawn increasing attention from executives, investors, and researchers in recent years. Mindy (Hyo Jung) Kim, an assistant professor of accounting at Mason, has not only found that it’s possible to incorporate ability-adjusted overconfidence into real-world business assessments, but that it happens routinely.
- February 2, 2022The combination of two unlikely bedfellows—cryptography, a subfield of computer science, and currency, a topic in economics—is at the heart of the transformative potential of its underlying blockchain technology. But the uniqueness of the pairing can make it very difficult for research professionals in either field to predict, let alone positively influence, blockchain’s future development. Jiasun Li, an assistant professor of finance at Mason, is among an elite group of academics who are bridging the divide by merging relevant concepts from computer science with game theory—a subfield of economics that studies the interactions of decisions made by interdependent economic actors.
- January 26, 2022Siddharth Bhattacharya, a professor of information systems at Mason, recently co-conducted the first-ever empirical study on competitive poaching, the strategy of bidding on competitors' keywords.
- January 12, 2022Cheryl Druehl, an operations management professor at Mason as well as the Mason's School of Business associate dean for faculty, has found that unblind contests can foster contestant behaviors that constrain overall innovativeness.
- November 16, 2021Tarun Kushwaha, a professor of marketing at the George Mason University School of Business, recently ran an experiment that pitted the brainpower of actual human executives against trained algorithms.
- November 16, 2021Kelly Wentland, an accounting professor at the George Mason University School of Business, recently published a paper in Management Science that further specifies and quantifies firm response to tax uncertainty.
- November 15, 2021Information Systems and Operations Management Professor Brad Greenwood's forthcoming paper is by far the most extensive analysis of body-worn cameras' impact in a major American city.
- November 12, 2021Lin Sun, an assistant professor of finance at the George Mason University School of Business, has uncovered that even top investors share a very human weakness– their professional acumen can be thrown off by inclement weather.
- November 11, 2021Women who join tech companies must find a way to navigate a toxic workplace. Mandy O’Neill's forthcoming paper in Organization Science, written with Natalya M. Alonso of Haskayne School of Business, documents the “sexist culture of joviality” among trainees at a Latin American site run by a major U.S. tech company.
- October 20, 2021The call to prioritize social responsibility alongside profits can often create “an institutional contradiction” with “increased potential for conflict.” Bridging the areas of management, innovation and entrepreneurship, Professor Toyah Miller’s research illuminates the issues that will determine whether companies succeed or fail in their newly broadened mission.